OWAYANS NATURE BEAT
Naturally inspired by the 10 year anniversary of our Ortofficina.
Listening means feeling, perceiving, synchronising the rhythm.
It means seeking authenticity beneath the surface of visible things and discovering the reason for well-being in the depths of the earth, antechamber of life and the secret to the health of plants and human beings.
The root of good fruit is hidden under the sowing of wise agricultural practices. There is only one exploitation that does not impoverish the soil, and it is that which draws on what nature spontaneously offers to get the circle of respect back on track.
Owayans have chosen to take sides with the earth system and to work in synergy with it, listening to the signals and supporting its timeframes. In order to be able to interact with the planet they have chosen the language of bio-dynamics, the maximum holistic expression of circular living.
The stylistic paintings of the 2020 collection are inspired by the sources of wealth of the plant world to narrate the underground roots of a healthy ecosystem, a treasure trove of quality ingredients which nourish the body and feed a conscious lifestyle.
Sometimes muffled by frost, occasionally obscured by the morning haze.
In some cases enlivened by colourful blooms or warmed by the ancient grain of the wood. Nothing will last forever, but everything will be at the right time.
It is the melody of the passing of seasons. Once upon a time and finally, that time will return.
OWAYANS NATURE BEAT
Naturally inspired by the 10 year anniversary of our Ortofficina.
Listening means feeling, perceiving, synchronising the rhythm.
It means seeking authenticity beneath the surface of visible things and discovering the reason for well-being in the depths of the earth, antechamber of life and the secret to the health of plants and human beings.
The root of good fruit is hidden under the sowing of wise agricultural practices. There is only one exploitation that does not impoverish the soil, and it is that which draws on what nature spontaneously offers to get the circle of respect back on track.
Owayans have chosen to take sides with the earth system and to work in synergy with it, listening to the signals and supporting its timeframes. In order to be able to interact with the planet they have chosen the language of bio-dynamics, the maximum holistic expression of circular living.
The stylistic paintings of the 2020 collection are inspired by the sources of wealth of the plant world to narrate the underground roots of a healthy ecosystem, a treasure trove of quality ingredients which nourish the body and feed a conscious lifestyle.
Sometimes muffled by frost, occasionally obscured by the morning haze.
In some cases enlivened by colourful blooms or warmed by the ancient grain of the wood. Nothing will last forever, but everything will be at the right time.
It is the melody of the passing of seasons. Once upon a time and finally, that time will return.
MAKEOVER
DARK WINTER
Apply flux potion with a comb on the still-wet lengths to give support. Apply thermal stress protector before waving the hair with the straightener, in order to protect it from the heat. Rub shaping putty between your hands and apply it in order to define and give movement to the look.
Thermal stress protector lotion.
Strong-hold fibrous putty.
Light-hold sculpting fluid.
MAKEOVER
DARK WINTER
Apply flux potion with a comb on the still-wet lengths to give support. Apply thermal stress protector before waving the hair with the straightener, in order to protect it from the heat. Rub shaping putty between your hands and apply it in order to define and give movement to the look.
Distribute curly potion with a comb over all the hair.
Place a small amount of bungee fiber on your fingers and spread it over the hair to define the look.
CAMBI LOOK
COOL SPRING
Spray sea salt spray about 10 cm away over all the hair, when still wet.
To obtain a wild effect, distribute next day cream on your hands and apply to hair unevenly.
Beach effect texturising lotion.
Texturizing hair cream. 94.7% naturally derived ingredients. 84% biodegradable ingredients.
Spray sea salt spray about 10 cm away over all the hair, when still wet.
To obtain a wild effect, distribute next day cream on your hands and apply to hair unevenly.
Texturizing hair cream. 94.7% naturally derived ingredients. 84% biodegradable ingredients.
STYLISTIC PAINTINGS
A sector trail-blazer, the Blue Tit experience has enabled these salons to spread throughout the iconic neighbourhoods of London, becoming part of the community fabric. Refined and influential stylists with important artistic experiences in the international arena, since 2019 they have embraced the Oway agricosmetic values becoming an International Creative Team.
Inspired and animated by the promotion of a necessary change, Blue Tit has partnered with Oway, in the belief that the planet must be respected without compromising on quality.
A sector trail-blazer, the Blue Tit experience has enabled these salons to spread throughout the iconic neighbourhoods of London, becoming part of the community fabric. Refined and influential stylists with important artistic experiences in the international arena, since 2019 they have embraced the Oway agricosmetic values becoming an International Creative Team.
Inspired and animated by the promotion of a necessary change, Blue Tit has partnered with Oway, in the belief that the planet must be respected without compromising on quality.
PALETTE
“We are really excited about the collaboration between Blue Tit and Oway and the opportunity to work as the brand's International Creative Directors. We want less impact on the environment in our salons, inviting more conscious consumption. We are proud to work with a company that shares our passion and values.”
“We are really excited about the collaboration between Blue Tit and Oway and the opportunity to work as the brand's International Creative Directors. We want less impact on the environment in our salons, inviting more conscious consumption. We are proud to work with a company that shares our passion and values.”
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